Sami Hassanyeh

Chief Digital Transformation Officer,
AARP
With more than 30 years of experience in technology and marketing, Sami has played a pivotal role in transforming AARP’s digital presence—driving growth in audience engagement, digital memberships, and advertising revenue. Sami is passionate about harnessing technology to empower people to choose how they live as they age, and he brings both vision and purpose to every aspect of his work.